*By a show of hands, how many of you have been opting for the cheaper alternative to Hostess’ Twinkies, Ding Dongs and other products?
You know you see the cheaper brand available right next to the famous brand and while you love the signature taste and texture of Hostess, the recession has forced your hand and you reach for the cheap stuff.
The choice of a cheaper option is not a sin, but Hostess has taken a loss in sells and the $2 billion per year business has $1 billion in liabilities, according to the L.A. Times.